Gwaredu BVD partner with Young Farmers Club to reward three Welsh YFC clubs cash prizes of £500 for their engagement with the Gwaredu BVD-eradication programme

3rd May 2019

Gwaredu BVD, an industry-led eradication programme, has reached out to the young farmers of Wales to help raise awareness of the disease through informative videos – awarding cash prizes of £500 to each club who produced the best content.

With support from Wales Young Farmers Club (YFC), young farmers from across Wales were encouraged to take part with the chance of winning £500 for their club. Entries were submitted in both Welsh and English, with one prize available for each version submitted. 

The judging panel was made up of the team at Gwaredu BVD, Allflex UK and Boehringer Ingelheim Animal Health, who had all equally contributed to the cash prize. Initially only awarding two clubs with cash prizes, the judges were torn between three entries and decided to add an extra £500 cash prize in to the fund – meaning an additional club received an equal cash prize for their efforts in the competition. 

Cffi Caerwedros in Ceredigion won best Welsh entry, whilst Cffi Bro Ddyfi in Powys and Maendy YFC from Cowbridge came away with £500 each for their English entries. Each submission displayed sound knowledge of the Gwaredu BVD programme, produced high-quality content and all achieved a high engagement rate across their social media channels. 

 John Griffiths, Project Lead at Gwaredu BVD said; 

“We were overwhelmed with the response from young farmers, and it’s really encouraging to know that they support the Gwaredu BVD programme and want to help us eradicate the disease throughout Wales. Knowing young people are on board with us is what’s really important; not only are they helping us raise awareness of the disease and its implications, but they’re keen to do more to help both the farming industry and animal health and welfare across the country. I’m very proud to see young people be so engaged, and I am delighted to reward an additional cash prize to show our thanks to the support we’ve received.”

Also judging the winning entries, Matt Yarnall at Boehringer Ingelheim Animal Health comments, 

“This competition is a fantastic way of not just engaging the next generation of farmers in BVD control, but also does a great job at spreading the word about the Gwaredu BVD programme. I’m really pleased that we were able to support this competition, and it fits really well with Boehringer Ingelheim’s BVDzero initiative and our ethos of supporting eradication of BVD across Europe. The storylines were great, with solid technical content, and the case study approach that several submissions took were particularly hard hitting. Each submission did a really good job at getting the message out there and producing content that people wanted to view.”

John Griffiths visited the Wales YFC field day on Saturday 27th April to present each winning club with their £500 prize. Accepting their winnings, Maendy YFC, “put together by our club members, our video highlighted the importance of eradicating BVD in Welsh herds. We are thrilled to have won and are very grateful to have been given £500 towards our club from Gwaredu BVD, Allflex UK and Boehringer Ingleheim.” 

Gwaredu BVD, - based within Coleg Sir Gar Gelli Aur campus- is offering FREE testing to farms across Wales until August 2020. With the help and support from young farmers across Wales, BVD can be eradicated throughout Wales for both the benefits of farmers and their cattle across the country. 

Working with young people throughout Gwaredu BVD is vitally important for the programme – without them, change cannot happen. The future of farming is in their hands and it is the aim of Gwaredu BVD to continually work with young farmers throughout Wales to make this change together. In the words of the winning entry by Cffi Bro Ddyfi, “there’s nothing to lose and all to gain”.